Top 
Home Blog Notes on Fragrance Editorial happenings

Editorial happenings

This fabulous magazine has given us a gorgeous little spot on the "what's new and hot" page, showing our White Flowers EDP. What is singularly remarkable is that NO money changed hands. I dont know how many of my readers are aware that editorial in magazines is often only done with commitment to advertising spend, but that is how it is. We recently met with the beautiful Janique to chat about advertising placement and she was very understanding about times being tight right at this moment but that we are very interested in the value of an outlay for an 'annual' publication. Next thing we know there is a call out for some product shots. How wonderful. So its the latest issue just out to look for and has a blue themed cover- Bride to Be Wedding Flowers Annual. Its a great magazine and inspiring for anyone who loves flowers, not just brides. Keep a look out for the latest "Slow Guide to Melbourne" coming out in October. We are to be featured in that too. Very exciting.
Also I am waiting on news of the Hocking Stuart "little red book" which will hopefully be out by Christmas. For those who dont know this real estate agent produces a type of a magazine called Red. In it they showcase (along with their real estate) cool and unusual destinations like bars, cafes and fabulous shops like the Perfumery. We were a feature and they are compiling them all into a coffee table book of great places to visit. Again no money has changed hands and this has come about because of a genuine interest in what we are doing here.

I applaud anyone who is a searcher of information to share with others and not just in it for the grab and hustle of money making.

Thats all we have for now but stay tuned as the year gains momentum into summer.

Cheers

The Baroness


Written on Thursday, 09 September 2010 15:29 by The Baroness

Viewed 86 times so far.

Rate this article

(0 votes)

Latest articles from The Baroness

  • Perfume Creation for Brides posted on Wednesday, 18 January 2012 01:02

    2012 has started with two bookings for Bridal Showers here in the perfumery. Both have…

  • 2012 grab it! own it! posted on Monday, 09 January 2012 22:32

    HAPPY NEW YEAR!!!!! Hello....... is anybody there???? Anybody?..............I hope there are a few still with…

  • Summer posted on Sunday, 24 October 2010 11:08

    We all know how much I love winter but this year it was long and…

  • A Bohemian Night in Prahran posted on Tuesday, 07 September 2010 19:27

    This was my 40th birthday party. The theme was Bohemians in Paris. 40 people were…

  • A girl's best friend posted on Monday, 12 July 2010 09:47

    I was reading an article the other day about the question of why diamonds should…